Coordinate marketing activities
This unit is an accredited training resource consistent with the Nationally Recognised Training requirements for Vocational Education and Training (VET) and is ideal for Registered Training Organisations (RTOs) in Australia. It consists of Learning Resource Material (instructional theory), an Assessment Workbook, and information about assessment mapping to the Performance Criteria, Knowledge Evidence, and Performance Evidence requirements of this accredited unit.
Our SITXMPR004 training product is available for purchase as a hardcopy (printed) book in both Learner Guide and Trainer/Assessor Guide variants. This unit is available for enrolment and online training/assessment via Catapult LMS (Learning Management System). NOTE: If you are a training provider, please do your own validation, in accordance with your Training and Assessment Strategy (TAS).
$15.00 inc GST
Unit information about the SITXMPR004 training material in this resource
SITXMPR004 information from training.gov.au.
This unit describes the performance outcomes, skills and knowledge required to plan and coordinate a range of marketing and promotional activities at an operational level. The unit incorporates knowledge of marketing principles.
The unit applies to all industry sectors, and to individuals who are responsible for coordinating marketing activities within the parameters of an established marketing strategy. Individuals working independently with limited supervision undertake this role. This could include marketing coordinators or managers and owner-operators of small businesses.
Unit mapping information
SITXMPR404 Coordinate marketing activities
Licensing, legislative, regulatory or certification requirements
No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.
Foundation skills essential to performance are explicit in the performance criteria of this unit of competency.
Unit sector or competency field
Cross-Sector—Marketing and Public Relations
Prerequisite, co-requisite or interdependent assessment of units
Skills must be demonstrated in an operational business environment. This can be:
an industry workplace
a simulated industry environment
Assessment must ensure access to:
products or services for which the individual can conduct marketing activities
current information and communications technology used by industry for marketing activities
marketing plans, operational marketing documents, action plans and marketing reports
Assessors must satisfy the Standards for Registered Training Organisations’ requirements for assessors.